And the prices at which they can sell are determined by the supply and demand for their wares out there in the market.
FORBES: Czech Government Halts Spectrum Sales As Prices Rise Too High. What On Earth Are They Doing?
According to one of TechCrunch's sources, Apple will control the supply of pins for its connector and will only sell them to partners when accessories meet Cupertino's standards.
ENGADGET: Apple to hold conference for iDevice accessory makers, school them in using Lightning connectors
However, these were mostly cars which sell for less than SUV and in response to a massive supply shortage dealer slashed incentives.
FORBES: Auto Sales vs. Retail Sales of Automobiles
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